The View from the 15th Floor

Brand Society CCO first from Louisiana to judge AAF National ADDY Awards

Brand Society Chief Creative Officer Mike Rainey has been chosen to judge the 2020 AAF National ADDY Awards. This is the first time a New Orleans ad person has been asked to judge the national show which will feature the best work from 35,000 professional and student entries from local ad clubs nationwide. 

In past years, Rainey has judged twelve competitions for local Ad Clubs throughout the country, including the Virgin Islands. In addition, he has served as a judge for the O’Toole Award international competition in NYC.

According to Rainey, “It is a great honor to be asked to participate in these events. I always come away from them inspired, bursting to share what I’ve learned with my team, and with a new appreciation for what I get to do for a living.”

While the judging was supposed to take place in Washington, D.C., the judges will now score the entrants virtually to eliminate any threat of Covid-19. The award show itself is set to take place online on June 26, 2020 at 5 PM ET.  

A former partner in Zehnder Communications, Rainey joined Brand Society in March of 2019. He brought with him  20+ years of experience leading and developing teams that deliver data-driven creative solutions across on-line, mobile, social, print, display and broadcast advertising.

Southern Cane

Brand Society’s portfolio includes Southern Cane, the only sugar that is 100% Louisiana grown, milled and refined. Pretty sweet client, don’t you think?

Sixty South Salmon

Sixty South Pure Antarctic Salmon, harvested out of Porvenir, Tierra del Fuego, Chile, hired Brand Society to help promote their pure salmon from the icy cold waters of the Antarctic. This sustainable resource is antibiotic free and uncontaminated by any farms. What’s more, it’s delicious.

Port Orleans Brewing Co.

Our client Port Orleans Brewery Co. threw us a little extra business during Mardi Gras for their Bacchus Brew. You gotta love this city.

ISRC United Nations

In 2019, the International Sustainable Resilience Center and The United Nations Economic Commission recognized Brand Society as agency of record to help coordinate and support efforts by the Center in disaster recovery and resilience worldwide.

Huge Ass Beers

If you can’t do great work for Huge Ass Beers on Bourbon Street, shame on you. We had huge ass fun promoting this iconic New Orleans brew and picked up a Bronze Telly for our efforts.

Downtown Development District

At Brand Society, we love working in downtown New Orleans and were pleased when the Downtown Development District chose us to develop their demographic profile report.

Cornet Bar & Restaurant

On the corner of St. Peter and Bourbon Streets sits Cornet Bar & Restaurant. Here you’ll find the best balcony on Bourbon and some great history. The owners have ties to New Orleans’ favorite son Louis Armstrong. We took home a Bronze Telly for this little online video.

Cho Thai

When Chef Jimmy Cho of Banana Blossom decided to open a new Thai restaurant on Magazine Street, BRG Hospitality asked us to come along for the ride. Cho To Go made life in the age of Covid-19 almost bearable.

A Child’s Wish

For more than 38 years, a Child’s Wish of Louisiana has granted wishes to terminally ill children and their families. They chose Brand Society to implement their full branding initiative which included a new logo and an about us video.

Huge Ass Cantina

We may have overdone it for the launch of Huge Ass Cantina, but we were in the French Quarter for tacos, burritos and cervezas the size of your head. That’s our excuse and we’re sticking to it.

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