16 Awards Total Including Four Best of ShowsNew Orleans, LA – April 12, 2023 – Brand Society was the big winner at the New Orleans Ad Club’s 2023 Addy Awards Show at the National World War II Museum on Friday, February 3. The agency took home a total of 16 awards, the most of any entrant, for work created for Aucoin Hart Jewelers, Red Bird Fried Chicken, Crystal Hot Sauce, Domenica – Besh Restaurant Group, Louisiana Restaurant Association, and Crescent City Classic. Brand Society also won for its agency holiday concept, “BrandyLand®.” They also took home four of the six Best of Shows awarded that night. Over the last three years, Brand Society has been awarded nine Best of Shows. Brand Society CCO/Executive Creative Director & Partner Mike Rainey said, “It’s both fulfilling and humbling for us to be recognized by our colleagues – people who know how hard it is to create advertising that cuts through the noise. Still, we couldn’t do this without clients who want to do truly breakthrough work. We’re so grateful for their confidence in us.”“I’m so proud of this team and all the winners throughout the city,” Managing Partner Troy Cox added. “Together, we’ve made the AAF New Orleans and AAF District 7 proud!”
Brand Society Is Expanding in More Ways Than One.With success comes growth. At the beginning of 2023, Samantha Brooks joined our senior management team. After living in Italy for three years, Sam is excited to be diving back into agency life in New Orleans. As Director of Brand Engagement, she will be heading up the Social Media department and continuously evaluating all brand activities to identify new and valuable ways for brands to connect. With more than 20-years experience working in almost every department of both large international advertising agencies and small boutique agencies, she knows her way around. Bienvenue, Sam, as we say in New Orleans! Or maybe we should we say “benvenuta!” In addition to Sam, the agency plans on adding more key positions in 2023 and has prepared for the expansion by almost doubling its square footage on the 15th Floor of Canal Street. Now that they’re not going to be on top of each other, the Brand Society team will be able to top themselves.
# # # Brand Society was founded in New Orleans in 2014 on the idea that a client-centric, serve-first mentality could transform the advertising industry. Their premise was (and is) that great client service, compelling creative and a sound media strategy should never be mutually exclusive. The Brand Society roster includes well-known heritage brands like Acme Oyster House, The Crescent City Classic, Blue Runner Beans, Crystal Hot Sauce, Red Bird Chicken, Aucoin Hart Jewelers, Zea Restaurant, Port Orleans Brewing Co., St. Tammany Health System, Moe’s BBQ, and Southern Classic Chicken.