C’est magnifique! Aucoin Hart Jewelers celebrates its century-long history and French heritage with “œuvre d’art,” a series of vignettes inspired by French cinema and fashion. Shot in New Orleans, America’s most European city, the campaign imagines if Jean Luc-Goddard or Éric Rohmer had shot their films in the Big Easy. In any language, Aucoin Hart will leave you speechless.